Copyright Clearance Center's Beyond the Book program explores issues facing the information content industry and helps creative professionals realize the full potential of their works, while encouraging respect for intellectual property and the principles of copyright.
BTB #58: Google Book Search 2.0 with Chris Palma
By special arrangement with the Text and Academic Authors Association and Google, Beyond the Book presents Chris Palma, Strategic Partner Development Manager for Google Book Search.
Chris talked last year at TAA’s Annual Meeting on Good Book Search and at this year’s conference takes it a step further and
delves into the latest developments that Google Book Search has made in the past year. He discusses other Google-related tools for publishers and authors and also touches upon interconnectivities between certain products like Book Search, Blogger, and YouTube.
To hear Chris’s talk last year at TAA click here.
This podcast was originally recorded at the TAA conference in Las Vegas on June 19-21, 2008.
BTB #57: The American Blandscape
PEN New England and The Cambridge Forum present The American Blandscape – Risky Writing and the Forces Keeping it Silent.
This event included Carole Horne, general manager of the Harvard Bookstore, Linda McCarriston, author and teacher, Mark Pawlak, co-editor/publisher of Brooklyn-based Hanging Loose Press, Jill Petty, a former independent publisher and professor at Emerson College and Richard Hoffman, author of Half the House.
This podcast was originally recorded on April 10, 2008 at PEN New England in Cambridge, Massachusetts.
Click here to see the brochure that was handed out at the event.
BTB #56: By Special Arrangement with Books and Beyond!
Christopher Kenneally, Director of Author Relations at Copyright Clearance Center sits down with Bonnie Blose of Books and Beyond to talk “shop” about freelancing, and what it means to be a writer in today’s changing business climate.
Chris offers tips and advice on how to be a successful writer and addresses important initiatives that authors can take to market themselves and their work.
New York Times Asks ‘Online, R U Really Reading?’
In what promises to be the first article in a series called “The Future of Reading,” the New York Times this Sunday examined how a generation of readers who prefer online content to printed books may be learning differently than their parents and asks, “Is this good or bad?”
The question – and some answers – will sound familiar to those who have followed the last few weeks the four installments of Beyond the Book’s own exploration of the very same topic. Whether you work in the media, or just have children who were born “digital natives,” the issue matters. As one observer notes, for better or for worse, like it or not, “Books aren’t out of the picture, but they’re only one way of experiencing information in the world today.”
All of us at “Beyond the Book” care deeply about the future of reading of all texts. We hope that whatever you do this summer, you make time for reading. If you want, let us know what you’re reading and we will share that with our audience.
Best wishes,

Christopher Kenneally
Director, Author Relations
Copyright Clearance Center
chrisk@copyright.com
For the link to the article, go here:
http://www.nytimes.com/2008/07/27/books/27reading.html?scp=1&sq=”Future%20of%20Reading”&st=cse
BTB #55: The Future of Reading Concludes With Irene McDermott
Folk wisdom says the Web is killing books, but a leading librarian and Internet-advocate has the facts: “Since the advent of the Internet, book circulation and use of libraries has gone up at least 50 to 60%. It’s fantastic. People come in, they use our books, they use our Internet connection.” Irene McDermott should know; she gains insights about the Web and the world of publishing from daily frontline experience as a reference librarian for the San Marino, CA public library. She’s also author of The Librarian’s Internet Survival Guide from Information Today.
Recorded at the 2008 BookExpo America, this special “Beyond the Book” program featured panelists from publishing, academia, and the library community who explored how social networking, online programming, and related technology are poised to become saviors of printed word.
BTB #54: The Future of Reading Continues With Deborah Kovacs
It sounds obvious enough – the future of reading depends on future readers, who are also today’s children. “All of us recognize the responsibility we have to the development of kids’ minds by ensuring that they’re readers,” says Debby Kovacs. An author, publisher, and film studio executive, she believes reading is about more than the book at hand. Kids “need to do the mental gymnastics … when you’re following a story in your imagination. It’s just extremely important to their development and to their growth and to their future as humans.”
Recorded at the 2008 BookExpo America, this special “Beyond the Book” program featured panelists from publishing, academia, and the library community who explored how social networking, online programming, and related technology are poised to become saviors of printed word.
BTB #53: The Future of Reading Continues With Ana Maria Allessi
“Authors want to be read and that’s where we start the conversation,” declares Ana Maria Allessi, the Publisher of HarperMedia as she outlines efforts to reach audiences in innovate ways such as online video. “Authors are a tremendously enthusiastic and happy to partner with us… They say we’ll do pretty much whatever you want us to do because it will lead to more readers.”
If reading is to have a future it must successfully build a bridge from the “old” ways of publishing to the new. Recorded at the 2008 BookExpo America, this program featured panelists from publishing, academia, and the library community to explore how social networking, online programming, and related technology are poised to become saviors of printed word.
BTB #52: The Future of Reading with Paul Dry
“The future of reading is as assured as the future of eating,” promises publisher Paul Dry in this first of four installments from the “Beyond the Book” panel at BookExpo America 2008. “Of course, what we eat, and what we read, will be up to us and what we find nourishing.”
Books and the habit of reading are often placed on endangered lists in our own time. In this discussion of the Future of Reading, panelists from publishing, academia, and the library community explore how social networking, online programming (including Internet-delivered TV), and related technology are poised to become saviors of printed word.
BTB #51: Upfront and Unscripted with eMusic CEO David Pakman
In this half hour program, Christopher Kenneally, Director of Author & Creator Relations for Copyright Clearance Center, sits down with David Pakman, CEO of eMusic, to discuss how publishers should adapt to new and changing digital channels for audio and beyond.
eMusic has been a pioneer in offering customers digital content in open formats since 1998 and is the world’s largest seller of MP3 music and audiobooks. After testing DRM-free audiobooks on eMusic, Random House recently announced that it would cease to use DRM (digital rights management) on its digital files - a major reversal and one with huge implications for the publishing industry. Although DRM has long been publishers’ answer to piracy prevention, eMusic is now calling on publishers and other content owners to follow Random House’s lead.
Pakman discusses why selling consumers media in the format they want does not result in increased piracy, the dangers of a single dominant digital retailer and ways publishers can increase sales in the digital age.
For more information about eMusic, please click here (PDF). For more about their MP3 Audiobook Catalog, please click here (PDF).
This program was originally recorded at this year’s BookExpo America in Los Angeles.
BTB #50: Declaring Independence: PMA Becomes IBPA
In conjunction with PMA’s announcement of their new name at this year’s Publishing University, Chris Kenneally, Director of Author Relations at Copyright Clearance Center, takes 10 minutes to discuss IBPA’s mission and what the group is doing nationally for independent book publishers with Florrie Binford Kitchler, President of the Independent Book Publishers Association (IBPA).
Along with being the current president of the Independent Book Publishers Association, Florrie Binford Kichler founded her own company, Patria Press, specifically to restore to print a classic children’s book series first published 70 years ago The company’s Young Patriots Series has since won 9 national awards.
Florrie is a member of the Children’s Book Council, serves on the boards of Indiana University Women’s MBA Advisory Board, and the ACLU of Indiana. She earned BA and MBA degrees from Indiana University, and is an alumna of the Stanford Professional Publishing Course.
